Fashion: The Italian weekly B2B magazine

An unbeaten leadership among B2B fashion magazines: Fashion, the must-read weekly for textiles and clothing for 40 years, actually covers much more.
From fibres to yarns and textiles, men's, women's and kids' fashion to lingerie, fitness wear to accessories, Fashion offers a close up on each link in the production chain and on the key markets for made in Italy with its in-depth surveys, interviews, trend analysis and market researches. Using the same methods, the magazine also explores sectors like eyewear, jewellery and watches. With 20,000 copies every week, the only "Italian fashion weekly" punctually dialogues with retailers, representatives, entrepreneurs in the textile and garment trade, designers, consultants, category associations and trade fair organisations, showing a deep feeling with the market and its changes. Among the major themes of 2010, the spotlight will be on retail: from franchising to the outlet store boom, from e-commerce to showrooms. Fast fashion, with its dynamic effects on production and distribution, will also be explored in depth.

 Bi-lingual publications

Fashion Europe: in the heart of the international markets

The Special Fashion Europe issues, in Italian and English, go straight to the heart of the international markets: a new, essential tool in the globalized scenario. In addition to the usual distribution in Italy, these special issues are sent to a targeted mailing list of selected retailers in major European countries. Each of them is also available on our website in a flippable version, like an e-paper easy and quick to consult, with the possibility to find single words within the text, thanks to a search engine. The Fashion Europe bilingual issues are: Reportage Uomo (report on menswear catwalk shows and of Pitti Immagine Uomo, published in February and July), Reportage Donna (report on womenswear catwalk shows and fairs, in March and October), Russia Special (in February and July).

FashionCalendars: information pocket-size

The FashionCalendars are pocket-size "instruction manuals" in Italian/English, published during the men's and women's fashion weeks, but also Pitti Uomo and Pitti Bimbo, with detailed information about the fairs, the catwalk shows, the showrooms, but also the hotels in town, the restaurants and the shops and useful itineraries between business and leisure time. 2010 will mark another leap forward for FashionCalendar. Its first section will give the latest news on clothes, bags, shoes, perfumes, jewelry, eyewear and trends, to capture the attention of the general public. As a result, FashionCalendar will be more widely distributed. In addition to all the shows and related events in Milan and in Florence where it can be read by buyers, decision makers and industry professionals, it will also be on hand in hotels, clubs, restaurants, mono- and multi- brand boutiques and gyms, to reach consumers in the heart of the city.

Creativity Guide: close up on the new talents

The Creativity Guide is decidedly one of a kind: more and more appreciated by buyers, fashion houses and entrepreneurs, it is published in Italian/English every two years and focuses on the most interesting emerging fashion talents on the worldwide scene, selected by the editorial staff of Fashion together with a "jury" of international experts following criteria of originality, innovation, commercial value and research. Not just a survey of names and addresses, this booklet - produced in a practical yet elegant format - contains, besides in-depth portraits of every single designer, the updates about international schools of fashion and design, major styling bureaus and competitions in Italy and abroad.

Worldwide Exhibitions Guide: a tour in the fashion fairs

The Worldwide Exhibitions Guide is published once a year (in December) in Italian/English and provides synthetical descriptions, dates, locations and contact information, selected by our editorial staff, about all the international exhibitions divided per market segments (womenswear, menswear, childrenswear, etc.). The costant updating is the plus of the Guide, along with a practical format and the distribution at the most important fashion events. The Worldwide Exhibitions Guide is an essential tool to plan the activity of textile-clothing operators all over the year.

For further information download:

Mediakit 2010 (PDF)
Editorial Schedule 2010 (PDF)
Editorial Schedule 2010 with supplementary circulation at fairs (PDF)

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